Effective Date: January 1, 2026
1. Introduction
Welcome to PESTalytix.com, operated by PESTALYTIX, LLC (“we,” “us,” “our”). We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, PESTalytix.com (the “Site”).
Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the site.
We comply with applicable Massachusetts data protection laws, including the Massachusetts data breach notification statute (M.G.L. c. 93H) and the Standards for the Protection of Personal Information (201 CMR 17.00), as well as other applicable federal and state regulations.
2. Information We Collect
We may collect information about you in a variety of ways. The information we may collect on the Site includes:
a. Personally Identifiable Information
This is information that you voluntarily provide to us that can be used to identify you, such as your name, email address, company name, telephone number, and any other information you choose to provide when you fill out a contact form, subscribe to a newsletter, or use certain features of the Site.
b. Derivative Data (Log and Usage Data)
Our servers automatically collect information when you access the Site, such as your IP address, browser type, operating system, access times, and the pages you have viewed directly before and after accessing the Site. This information is primarily needed to maintain the security and operation of our Site, and for our internal analytics and reporting purposes.
c. Cookies and Tracking Technologies
Most browsers are set to accept cookies by default. You can choose to set your browser to remove or reject cookies, but be aware that such action could affect the availability and functionality of the Site. Where required by applicable law, we will obtain your consent before placing non-essential cookies on your device. You may manage your cookie preferences through your browser settings or through any cookie consent mechanism we make available on the Site.
d. Information You Provide via Ask PEST AI
When you use our “Ask PEST AI” chat or similar interactive tools, we collect the information you choose to enter into the chat, such as questions about pest issues at your property and any contact information you provide. These messages may be processed by third-party artificial intelligence (“AI”) service providers acting on our behalf in order to generate responses and help us improve our services.
e. IoT Sensor and Monitoring Device Data
If you subscribe to one of our digital pest monitoring services, we may deploy Internet of Things (IoT) sensors and connected monitoring devices at your property. These devices collect operational data such as device activation timestamps, activity event counts, battery status, and environmental conditions (e.g., temperature). This data is associated with your service address and customer account.
Sensor data is transmitted to our secure cloud infrastructure for analysis, reporting, and service optimization. We use this data to detect pest activity patterns, generate service reports, and improve the effectiveness of our monitoring programs. We do not sell sensor data or share it with third parties except as described in Section 4 of this policy (e.g., with service providers who help us operate and maintain the monitoring platform).
You may request deletion of sensor data associated with your account at any time by contacting us using the information in the “Contact Us” section below. Upon termination of monitoring services, sensor devices remain the property of PESTalytix, LLC and will be retrieved or decommissioned.
Please do not submit sensitive information (such as medical information, payment card or bank details, Social Security numbers, or other government identifiers) through the chat.
3. How We Use Your Information
Having accurate information about you permits us to provide you with a smooth, efficient, and customized experience. Specifically, we may use information collected about you via the Site to:
- Respond to your inquiries and provide customer support.
- Send you newsletters, marketing, or promotional materials and other information that may be of interest to you.
- Improve the functionality and user experience of our Site.
- Monitor and analyze usage and trends to improve the Site.
- Prevent fraudulent transactions, monitor against theft, and protect against criminal activity.
- Comply with legal and regulatory requirements.
- To create, manage, and follow up on service requests, inspections, and customer accounts, including scheduling and sending reminders.
- To operate and improve our “Ask PEST AI” and similar tools, including using chat interactions (in de-identified or aggregated form where possible) to improve our guidance and customer support.
4. How We Share Your Information
We do not sell, rent, or trade your personally identifiable information with any third parties for their marketing purposes. We may share information we have collected about you in certain situations:
- By Law or to Protect Rights: If we believe the release of information about you is necessary to respond to legal process, to investigate or remedy potential violations of our policies, or to protect the rights, property, and safety of others, we may share your information as permitted or required by any applicable law, rule, or regulation.
- Business Transfers: We may share or transfer your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.
- Third-Party Service Providers: We may share your information with third parties that perform services for us or on our behalf, including website hosting, data analysis, information technology and related infrastructure, email and SMS delivery, customer service, scheduling, payment processing, and customer relationship management. These providers may include, for example, email and productivity tools (such as Google Workspace), workflow automation tools (such as Zapier), and field service or customer management platforms (such as Fieldwork or similar providers). These service providers are authorized to use your personal information only as necessary to provide services to us.
- AI Service Providers: When you use Ask PEST AI or similar tools, your messages may be processed by an artificial intelligence platform operated by a third party, solely for the purpose of generating responses and improving our services. We require these providers to handle personal information in accordance with this Privacy Policy and applicable law. Your use of Ask PEST AI may also be subject to the terms and privacy policy of the AI provider.
5. SMS Messaging Policy
If you elect to receive text messages from us, we may collect your phone number. By providing your mobile number, you are expressly consenting to receive informational and promotional SMS messages from us at the number you provided. You may opt-out of receiving SMS messages at any time by replying “STOP” to any message you receive from us. After you send the “STOP” message, we will send a final message to confirm that you have been unsubscribed. Message and data rates may apply.
For assistance with our SMS program, reply “HELP” to any message you receive from us. You will receive a response containing our business name, customer support contact information, and instructions for opting out. You may also contact us directly at (888) 487-0806 or [email protected] for support with our messaging program.
No Mobile Information Sharing. We will not sell, rent, loan, trade, lease, or otherwise distribute your mobile phone number or any personal information collected through our SMS program to any third party for promotional or marketing purposes. Your mobile information will only be shared with third-party service providers (such as SMS platform providers) that assist us in delivering messages you have consented to receive, and solely for that purpose. Consent to receive SMS messages is not a condition of purchasing any goods or services from PESTalytix, LLC.
Message Frequency. Message frequency varies. For service-related messages (such as appointment confirmations, scheduling updates, inspection reminders, and service follow-ups), you may receive up to 10 messages per month depending on your active services. For marketing or promotional messages (if you have opted in), message frequency varies based on seasonal campaigns and promotions. You will not receive more than 4 marketing messages per month.
6. Data Security
We use administrative, technical, and physical security measures to help protect your personal information. While we have taken reasonable steps to secure the personal information you provide to us, please be aware that despite our efforts, no security measures are perfect or impenetrable, and no method of data transmission can be guaranteed against any interception or other type of misuse.
6A. Data Retention
We retain personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, including to provide services to you, comply with our legal obligations, resolve disputes, and enforce our agreements. The following general retention periods apply:
- Customer service records (inspection reports, treatment records, service agreements): Retained for a minimum of 7 years after the last date of service, consistent with Massachusetts business record requirements and industry best practices.
- Chat interactions with Ask PEST AI: Retained for up to 24 months, after which they are deleted or permanently de-identified.
- IoT sensor and monitoring data: Retained for the duration of your active monitoring subscription plus 12 months. Aggregated, de-identified sensor data may be retained indefinitely for research and service improvement purposes.
- Contact form submissions and general inquiries: Retained for up to 36 months from the date of submission.
- Website log and analytics data: Retained for up to 26 months.
If you would like us to delete certain information before the applicable retention period expires, you can contact us using the details in the “Contact Us” section below, and we will review your request in accordance with applicable law.
7. Your Data Protection Rights
Depending on your location, you may have the following rights regarding your personal information:
- The right to access – You have the right to request copies of your personal data.
- The right to rectification – You have the right to request that we correct any information you believe is inaccurate or complete information you believe is incomplete.
- The right to erasure – You have the right to request that we erase your personal data, under certain conditions.
- The right to object to processing – You have the right to object to our processing of your personal data, under certain conditions.
If you would like to exercise any of these rights, please contact us using the contact information provided below.
8. Use of AI and Automated Tools
We may use automated systems and artificial intelligence tools, including Ask PEST AI, to help answer questions, suggest services, and improve our website. These tools may make mistakes or provide generalized guidance that is not tailored to every situation.
Ask PEST AI does not provide medical advice or legal advice. You should not rely on the chat for emergency situations or for decisions that could affect your health or safety. For urgent issues or questions about pesticide exposure or medical symptoms, contact a medical professional or Poison Control directly.
9. Children’s Privacy
Our Site is not intended for use by children under the age of 16. We do not knowingly collect personally identifiable information from children under 16. If we become aware that we have collected personal information from a child under the age of 16, we will take steps to promptly delete that information. If you are a parent or guardian and believe your child has provided us with personal information, please contact us using the information in the “Contact Us” section below.
10. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. The updated version will be indicated by an updated “Effective Date” and the updated version will be effective as soon as it is accessible. We encourage you to review this privacy policy frequently to be informed of how we are protecting your information.
11. Contact Us
If you have questions or comments about this Privacy Policy,
please contact us:
PESTALYTIX, LLC
32 John Dee Rd, Sterling MA 01564
Email: [email protected]
Phone: (888) 487-0806